Daniel R. Owen


Dan Owen

Daniel R. Owen

Chief Strategy and Marketing Officer

Dan Owen


Dan Owen is the Chief Strategy and Marketing Officer at Robins Kaplan LLP. Dan’s primary role includes determining what the law firm’s clients are going to want in the next two to five years, and how to give it to them. He's a business leader passionate about strategic planning and client service. Dan is responsible for all aspects of marketing, client development, and elevating the national Robins Kaplan brand.

In 2021, Dan was named a Notable Executive in Marketing by Twin Cities Business for his team’s digital marketing achievements and his historical and cultural additions to the firm’s onboarding curriculum. In 2018, Dan was recognized by Minnesota Lawyer as an Unsung Legal Hero for his work supporting the litigation and victims of the I35W bridge collapse. In 2015, Dan was distinguished as a Carlson Scholar by the University of Minnesota’s Carlson School of Management, and early in his career, Law Technology News awarded him with the Most Innovative Use of Technology by a Firm. 

For more than a decade, his previous roles at Robins Kaplan helped bring justice and restoration to people’s lives through journalistic storytelling. He has worked in over 100 courtrooms across the country and is passionate about serving and improving our legal institutions. Dan has keen insight in many areas of operations and leadership, including: vision and strategy, business planning, data science, financial analytics, management coaching, business development and marketing. Dan has a record of building high-performance teams and effective cross-functional leadership. 

He has a master’s degree in business administration and a bachelor’s degree in journalism, both from the University of Minnesota. Dan also studied business data analytics at the University of Pennsylvania’s Wharton School.



  • Named a “Notable Executive in Marketing,” Twin Cities Business (2021)
  • Named an “Unsung Legal Hero,” Minnesota Lawyer (2018)
  • Named a “Carlson Scholar,” University of Minnesota’s Carlson School of Management (2015)
  • “Most Innovative Use of Technology by a Firm,” Law Technology News (2007)
  • Steady Progress: Business Development & Client Retention with the Mansfield Rule
    29th Annual Marketing Partner Forum, Fernandina Beach, FL (2022)
  • Innovation & Entrepreneurship - Anthropology & Failure
    Robins Kaplan Leadership Training, Minneapolis, MN (2015)
  • Storytelling & Technology in the Courtroom
    Trial Advocacy Seminar, Minneapolis, MN (2015)
  • Story
    Robins Kaplan Leadership Training, Minneapolis, MN (2013)
  • Leading Through Difficult Situations
    Robins Kaplan Leadership Training, Minneapolis, MN (2012)


Links to full publications and news releases.