Robins Kaplan LLP, a national litigation law firm, has an exciting opportunity in our Minneapolis location for a talented individual to join our Marketing and Business Development team. In this role, you will drive the digital strategy for the firm, evolving the firm’s digital footprint and ensuring strong integration with and across all brand marketing campaigns.

You will work collaboratively with the communications team, business development, attorneys and staff, serving as the point person for planning and executing the firm’s digital programs, including digital content creation, email marketing and SEO/SEM, blogs, social networking, digital advertising, and analytics. You will also manage multiple digital channels for the firm, and provide direction to third-party agencies.

Keys to your success includes: Four-year college or post-secondary education in marketing, advertising, or related field. Prior experience creating content and engaging in direct dialogues with the social community. Experience with digital marketing solutions, including Google Adwords and Facebook custom audiences, and Google Tag Manager & Google Analytics tracking management. Legal industry experience a plus. You will have actively participated in social media management and/or have a strong understanding of current and emerging social media channels and trends (Facebook, Twitter, YouTube, Blogs, etc.).

You will also have: Exceptional customer service, oral and written communication skills.
Ability to develop and maintain effective relationships to establish trust and credibility across a matrixed, cross-functional team. Solid understanding of B2B and B2C marketing communication, brand strategies, and digital marketing best practices. Solid understanding of digital marketing, SEO, and SEM. Strong organizational skills with impeccable attention to detail. Solid understanding of CAN-SPAM Act guideline to ensure compliance.

Why us? We offer competitive compensation and benefits, and the opportunity for rewarding and challenging work with a dynamic group of professionals in a progressive law firm. If you want to put your exceptional skills to good use, submit letter of interest and resume to careers@robinskaplan.com.

Equal Employment Opportunity Policy
It is the policy of Robins Kaplan LLP to provide equal employment opportunities for all without regard to race, color, religion, gender, gender identity/expression, sexual orientation, age, national origin, disability or any other status protected by federal, state or local law. It is also our policy to work with individuals with disabilities when reasonable accommodations, sufficient to allow a person with a disability to perform the essential functions of their job, may be needed. It is our policy to be a workplace free from illegal discrimination and harassment.